Luxury Platform

The first global blockchain-based platform for buying and renting luxe property




ALLUXE is a blockchain-based luxury platform intended for convenient and transparent interaction of companies and customers in the luxe segment through crypto currencies and modern technologies. This is an innovative solution for the crypto-elite, wealthy people demanding to the level of comfort, quality of service and confidentiality.

ALLUXE helps you plan a trip or a business trip, rent a premium car, yacht or luxury real estate and make expensive purchases anywhere in the world


with users

and revenue

Available on the App Store
Get it on Google Play

Categories of luxury purchase and rent offers

  • Yachts
  • Private jets
  • Luxury real estate and hotels
  • Sports and premium cars
  • Helicopters
  • Luxury watches
  • Jewelry
  • Small-batch motorcycles of premium brands

Merging Crypto & Mainstream Luxury

As time goes on, the cryptocurrency industry will blend into our everyday lives more and more. A few years ago, there was a time when crypto as a long-term financial market used to be questionable, but this is not the case today. Alluxe and its team members have their own vision for their proprietary applications in addition to the future of their LXC token. More specifically, Alluxe aims to provide a multitude of needs to wealthy people and their rental properties.

Although other services like this may exist, there isn’t anything like it operating on the blockchain. As it’s well known, the blockchain has made transactions and investments safer by providing a public ledger, allowing all transactions to be 100% transparent. Not to mention the level of confidentiality that comes with cryptocurrency. The founders of Alluxe aim to be the pioneers of crypto technology implementations for the wealthy in regard to their business with property deals, management, rentals, and more.

Alongside the companies stellar application and an endless list of use cases, the Alluxe token was conceptualized for the elite to use as a safer form of payment for a wide range of high-end purchases or even business deals. The company has a long road map for how they plan to tackle the needs of the elite while implementing blockchain technology where the rich spend their money the most.

For starters, Alluxe is already capable of handling a decent range of luxury purchases, and utilizing the LXC token will ensure your transactions are entirely secure and safe from any fraudulent activity, alongside keeping your identity protected. This token would also make international transactions much more straightforward as you can use it anywhere accepted in the world. Currently, LXC is operating in over thirty major cities in the world and counting. Furthermore, you can find a brief list of what can be purchased using LXC.

Luxury Purchases Using LXC

  • Private jets
  • Jewelry
  • Premium cars
  • Yachts
  • And more

All of the examples above include large transactions, waivers, and in most cases, insurance. For decades, we've been accustomed to needing everything to be approved through banks. There has always been a central authority behind the money and the transaction as a whole. Not only is using Alluxe faster, but it's safer, more reliable, and will soon be used anywhere in the world.

This is the true beauty of integrating cryptocurrency and the blockchain into our mainstream society. At face value, the blockchain can solve a few issues we have with central banking systems, in addition to distributing control to the individual people and giving them more control of their finances.

Furthermore, using the Alluxe application, its services, and the LuxeCoin token will give you exclusive access to discounts, rates, and deals on luxury items. With a core focus on the renting and buying of luxury properties, the use cases for Alluxe and its token are essentially boundless. In addition, Alluxe offers a loyalty program to its users that will make it too hard for the wealthy to pass up. If anyone is going to lead the integration of blockchain and luxury, it will be LuxeCoin.

A Strong Partner Network

The dedicated team at Alluxe is more than equipped to hit every milestone on their roadmap. Still, they also understand that the platform will need to be open for collaboration to expand beyond their own capabilities. Over the short amount of time that Alluxe has been operating, the company amassed a decent network of partners who have a drive for the same goals. Moreover, each partner serves a purpose in their own right as they'll be able to provide various integrations, benefits, in addition to aiding the expansion of LuxeCoin to a worldwide market.

The company's partner network will allow Alluxe to build this cryptocurrency infrastructure it envisions for the property market of the wealthy. This vast demographic of people and businesses alike will take more than Alluxe's expertise to execute the future of their roadmap with utmost efficiency. In addition, each partner brought on to the project must have a use case for the growth of the application. Luckily, each partner has expanded the Alluxe applications user base and increased brand awareness in a wide range of countries and demographics.

As things develop, more of the partners will be able to provide their luxury services through the Alluxe application itself. This will make transactions and even business deals and contacts within this particular luxury space much more straightforward. Expansion is vital as the company is still reaching out to new partners consistently. It'll need to utilize its expanding network of partners to reach wealthy businesses and individuals all over the world.

From another viewpoint, this same partner network will only strengthen the technological foundation of Alluxe and its services. The proper collaboration with the right business can ensure scalability and expand use cases of LuxeCoin and the application. Although Alluxe is doing business in over thirty cities, the company is in talks with additional partners in many other countries across the globe.

Every partner in the companies network has a part to play, and each has done well in their respective luxury segments for many years. This adoption from such companies alone shows that the potential for LuxeCoin is catching the eye of many big players. Although Alluxe focuses on properties, their partner network allows them to do business in many other areas such as luxury trade, technical industries, and even exotic cars.

Expanding the infrastructure of LuxeCoin will only make it more widely available. In addition, the term wealthy is quite broad and includes a wide range of individuals and businesses that could utilize LXC as a form of payment and investment opportunity at the same time. As the companies partner network expands, so will the offers and exclusive discounts available on the Alluxe application, in addition to the rewards tied to using LuxeCoin.

Each company affiliated with Alluxe wants its clients' transactions and investments to feel safe and secure. Utilizing LXC with its additional benefits will ensure your financial future and the protection of your identity in the process. With only four years in operation, Alluxe will continue to expand along with the long list of potential use cases in mainstream life for the wealthy.

Technological features of ALLUXE

One of the main features of ALLUXE is the use of the Blockchain technology that made it possible to make the platform transparent, open and safe for all participants of the transaction, to reduce transaction costs, business costs and simplify the process of buying and renting.

Smart contracts contribute to the full automation of bureaucratic procedures, while decentralization changes the logic of the transaction process and sets new standards for the benefit of all users of the system: lessors, lessees, sellers and third parties.

Geography of presence and business scaling

The map shows the regions where ALLUXE is present and the locations where active work is carried out to place and expand the partner network




Los Angeles


French Riviera






New York


Hong Kong


Las Vegas











Regions of presence

Work is under way to place the partner network in the region

Regions of presence

Work is under way to place the partner network in the region

Regions of presence

Work is under way to place the partner network in the region

Regions of presence

Work is under way to place the partner network in the region

Monetization Model

  • Referral fee

    The platform charges a fee from successfully made transactions

  • Advertising

    Integrated advertising with partners, individual VIP placement

  • Transactions and conversions

    When making settlements within the platform, fees are charged for international transactions and currency conversion

  • VIP membership in a private club

    VIP status gives high privileges within the platform and its activities (events, collective world tours with club members and partners, 24/7 concierge service, access to unique special offers, etc.). The number of VIP membership slots is limited.

Advantages of ALLUXE


A simple and intuitive interface that ensures convenient interaction with the platform


Using the technology of blockchain and smart contracts guarantees the invariability and fulfillment of the terms of each contract


Universal international payments and settlements using a crypto currency. No financial boundaries and bank fees


Confidentiality of user information and privacy of data


No geographical boundaries. Buy goods, rent property and pay for services anywhere in the world!


Verification and ranking of partners in the rating system


A wide and diverse range of offers


Cashback, as well as additional bonuses and awards provided for by the loyalty program


High level of service and quality of service


Market prices. ALLUXE offers products and services at official prices of partners


Security and high speed of transactions


Decentralized infrastructure to protect against fraud and for unbiassed resolution of disputes

Details on the supply of our own token LuxeCoin and TokenSale

  • What is the LuxeCoin token

    What is the LuxeCoin token

    LuxeCoin Token is the ALLUXE's own crypto currency designed to simplify the standard approach to renting and buying luxury properties, as well as to increase the security of transactions. Use LuxeCoin along with other major crypto currencies to pay for goods and services.

  • Abbreviation


    LXC is the official three-letter ticker used to represent the LuxeCoin token.

  • The purpose of selling the LXC token

    The purpose of selling the LXC token

    The goal of TokenSale LXC is to develop the ALLUXE company and to commission it as soon as possible. Revenues from TokenSale LXC is going to be used to scale up the platform, develop its applications and services, compensate for operating expenses and globalize business in certain target markets.

  • Standard


    The LXC token will be supplied on the leading blockchain platform, Ethereum, and fully comply with the ERC20 standard. Compliance with this standard guarantees compatibility of LXC with third-party services, ensures ease of integration and that it is not limited by the platform ecosystem.

  • Adjustment


    After Token Sale is completed, all unsold LXC tokens will be terminated by a smart contract.

Distribution of tokens

Offering parameters

Period of public and preliminary Token Sale

Private Sale

Pre Sale

Token Sale

. . . - July 11

July 12 - August 16

August 23 - September 26

Bonus 40%

Bonus 25%

Bonus 15%

Fixed cost of one token

0.0004 ETH


1 ETH = 2,500 LXC

The currencies accepted






Advantages of LXC Token holders

Ability to make both internal and external settlements between the members of the ALLUXE platform

Better offers when paying with LXC tokens

Loyalty and cashback program for making transactions and purchases in LXC

Guarantees of security and convenience of transactions via the ALLUXE crypto wallet with the ability to convert a crypto currency into a fiat currency

Easy exchange of LXC for other crypto currencies (Bitcoin, Etherium, Litecoin, Dash, etc.) on numerous crypto exchanges.

Limited supply. All coins will be completely supplied on a one-time basis

The ever growing demand for LXC motivated by mutual interest from both sellers and buyers

Usage of collected funds

Development platform

Bounty Program

The ALLUXE Bounty program is aimed at popularizing the product and developing the company. By expressing gratitude for the support and at the same time demonstrating confidence in the potential of the platform we have developed, we have allocated a part of the tokens to form a bounty pool. Active users of the service will be encouraged by LXC tokens for positive actions aimed at disseminating information and promoting the product.

More about the Bounty program

Road map

  • 2016
  • 2017
  • 2018
  • 2019
  • 2020
  • Idea behind the project

    Initially, ALLUXE was conceived as a luxury service, a mobile application designed to satisfy the needs of wealthy people for renting premium properties. But experience and professional background helped globalize the product and bring it to a new level


  • Start of product creation

    The ALLUXE service is designed to combine all exclusive offers for renting luxury property on one platform and erase geographical boundaries


  • First MVP, work with partners

    By demonstrating a viable product we were able to attract the first partners and users, which was an impetus to the further development of the service


  • Launch of iOS and Android applications

    Embodiment of the idea In Q3 2017, we placed the ALLUXE applications for iOS and Android in the corresponding markets. Currently, we have more than 10,000 users worldwide


  • Creating the concept of LuxeCoin & Whitepaper

    We have prepared a key document to promote the ALLUXE platform and attract investors. The concept of project own tokens, LuxeCoin (LXC), has been formulated


  • Private Sale of LuxeCoin (LXC) tokens

    The first stage of selling tokens is a private sale. Possibility to buy LXC tokens at the most favorable price and get bonuses up to 40%


  • Pre Sale of LuxeCoin (LXC) tokens

    The second stage of token sales with the possibility to get bonuses up to 25%


  • MVP web platform. Finalizing the iOS & Android mobile apps

    Launch of the ALLUXE website and finalization of iOS and Android mobile applications, intended to update the services in the light of the company's updated capabilities


  • Token Sale

    Public sale of LXC tokens to attract the maximum number of participants. Upon completion of Token Sale, all unsold tokens will be terminated by a smart contract


  • Issuance of LuxeCoin (LXC)

    Crediting LuxeCoin tokens to the crypto wallets of participants of all stages of Token Sale


  • Selling tokens on the exchange

    Adding tokens on the exchange will strengthen the position of ALLUXE as a real international business designed to simplify the search and interaction of sellers and buyers of luxury goods


  • ALLUXE MVP Platforms

    Presentation of the ALLUXE platform with the implemented crypto currency payment option


  • Business scaling up

    The ALLUXE service is represented in 35 cities, having more than 5,000 unique offers


  • Launching the ALLUXE crypto wallet

    To make payments, we will create our own, convenient and secure ALLUXE crypto wallet


  • Launching the ALLUXE blockchain platform

    Starting the blockchain-based platform. At this stage, all standard contracts with a minimum set of terms will be described. Gradually, the logic of smart contracts will become more complex, describing not even the standard terms of contracts


  • Global business development

    The priority task is to support and scale up the business, which will work for the benefit of the users and partners of the platform. Active work to expand the partnership network and increase the number of active users


Targeted metrics of business development

We set ourselves ambitious plans for the development and growth of the platform, increasing the number of active users and partners. In an effort to maintain a stable business, which is profitable for all community members, we laid a solid technological foundation and ensured high performance and scalability of the platform.

Platform audience (monthly)

Number of unique offers


By using the blockchain technology, ALLUXE strives to reinvent the processes of buying and renting luxe property. By combining smart contracts, blockchain and modern technologies, we have established new standards for financial relationships that take into account the interests of all parties, lessors, lessees, sellers, and third parties.

Be among the first and do not miss the chance to join the crypto elite!

  • Whitepaper

    Project information


  • One-pager ALLUXE

    Short information


  • Token purchase agreement

    General terms and conditions


  • Privacy policy



We invited the best advisors in IT business development, solving legal, financial and technical problems. They help us to become better!

  • Anders Larsson

    ICO Advisor. Investor in Crypto and Blockchain. Founder, CTO.

    Anders has worked for two decades in 10 countries with Ericsson (NASDAQ: ERIC), creating the ecosystems of 2G, 3G, 4G, 5G, IoT with 7.8 billion mobile subscriptions today. Anders is committed to taking Crypto to the same scale as telecom. allcoinWiki co-founder, voted Top 5 Blockchain Advisor worldwide, Anders holds his own patents and loves to code.

  • Naviin Kapoor

    Blockchain ICO Advisor

    A blockchain & ICO consultant, and a business transformation leader with more than eleven and half years of experience in project management and business analysis and more than one year of experience in ethereum, bitcoin, hyper ledger, EOS, consensus protocol and distributed/shared ledger technology. He has also attained various industry certifications such as PMP, CBAP, ITIL, PSM 1 & CSM. He had worked on various banking transformation projects – “sustainable and disruption”, which were initiated in various domains

  • Joakim Holmer

    Trusted Advisor ICO Generation 2.0

    When Joakim completed the impossible delivery of a 500 team member strong project to AT&T;, he gave a T-shirt to everyone that read: “Everything is Possible”. This is Joakim. Two decades with Ericsson Group (NASDAQ: ERIC) in technical leadership positions in 8 countries. Mobile App start- ups, RedHat, SAP and Cisco. Kitesurfer. allcoinWiki co-founder.

  • Alex Linenko

    Tokenization expert, Co-founder

    Alex is an experienced entrepreneur and a blockchain expert. He is the co-founder and co-creator of such companies as Seopult, Uptopromo, SatangDee, ICOyard. He worked on the tokenization and strategic management of 15+ successful ICOs (Crypterium, Medichain,, Bailsman, ICOS, and others).

  • Danny Kass

    CryptoCurrency and ICO Consultant

    A Cryptocurrency ICO/STO specialist using Blockchain technology to bring the future infrastructure of web 3.0 and Industry 4.0 to the global economy. He is on the International Decentralized Association of Cryptocurrency and Blockchain (IDACB) ICO advisory board. He has previous experience being apart of successful start up projects including Humaniq a Humanitarian project empowering the unbanked in Africa. He is advising or advised on a number of Crypto startups including DealBox, Worldbitbank, CryptoAds, and now Alluxe.

  • Alexey Degtyarev

    CEO B2B-center (2005-2017 г.)

    The Head of one of the largest IT companies in Russia, an electronic trading platform for corporate procurement, B2B-center, with a business capitalization of more than USD 121 million.

  • Marco Antonio Soriano

    Famous American businessman, CEO Soriano Group

    Describes himself as a global entrepreneurial visionary or a global patriot. He is the CEO and Founder of The Soriano Consulting Group LLC in New York as well the general Managing Partner of The Soriano Global Holdings LP in Europe. The Soriano Group wielded its corporate strategy effectiveness to optimize profits from the computing industry application made in attractive and appreciated by rivals and start-ups alike in sectors such as FinTech, Telecommunications, Real Estate and Energy.


Meet the ALLUXE team

  • Dimitri Lebed


    An entrepreneur with 10 years of experience. In 2013, he organized his own digital company to develop and launch IT products that made customer businesses more profitable and sustainable. The man behind the idea and the founder of ALLUXE.

  • Mikhail Makeev


    A highly qualified technical expert with a speaker talent. A practicing speaker. The experience in education is more than 5 years.

  • Olzhas Dyusembayev

    ALLUXE Art Director

    UX/UI-designer with 7 years of experience. He specializes in designing user interfaces, whose ease of use is as important as their appearance. He has 50+ projects under belt.

  • Artyom Lisovskij

    Blockchain developer

    Knows everything about blockchain, every day work with crypto-currencies (have experience with integration of Ethereum/Bitcoin/Lintecoin/Bitcoin Cash/Ripple/Dash). Smart-contracts such as ERC20, ERC223, SC with custom logic, DAO. Every day last 1 year he and him team make blockchain projects. Now he make our own machine-learning(python+sklearn) project based on blockchain.

  • Sabrina Serrano

    Social & Content Manager

    An expert in social media marketing with an experience of 3 years in the field of digital media development in the US and the UAE. Last year took part in content development and PR management for multiple successful blockchain and ICO projects. Sabrina is currently involved in several new promising projects, including ALLUXE.

  • Julia Derbysheva

    BizDev Manager

    Specialist in the field of development and promotion of IT companies. Thanks to the work experience accumulated over 5 years in the profession, she determines the most effective development strategy for the company, be it large brands or start-ups.

  • Alexander Nedorezov

    iOS developer

    iOS-developer with 6 years of work experience. Develops on Objective-C / Swift. During the years of practice, realized dozens of large commercial products and start-ups. A specialist who creates impeccable applications for iOS.

  • Alexander Tretyak

    Web-Frontend developer

    Has experience in front-end development for more than 5 years. Follows the current trends and seeks a balance between business requirements and technology.

  • Valentina Mashchenko


    Expert in creating advertising and image-building texts. Professional experience since 2008. She joined the ALLUXE team in 2018 due to her proactive position and a keen interest in the digital media space.


During our work, we have established long-term partnerships with leading companies in the luxe segment, which specialize in the rental of premium and sports cars, housing rental, yacht charters, technical industries and luxury goods trade. At the same time, we are continuing to expand our partner network and increase the number of offers to make ALLUXE an even more attractive product for our customers.